Journal

In Conversation With Restaurateur Philip Skovgaard

In this PRC Stories feature, we had a conversation with Philip Skovgaard, owner of five restaurants in Copenhagen with his wife, Lea Parkins (Bar Amore, Bar La Una, BEVI BEVI,...

Mexico With Maja Lykke

In this PRC Stories feature, Maja Lykke, our PR & Marketing Coordinator, takes us through her winter stay in Mexico. Get her best tips for a Mexican trip.

Kids Edition

Designed to keep the little ones comfortable and stylish, we created the Kids Cashmere Collection. The kids' styles are thoughtfully designed with room to grow and play. By folding the...

Christmas Preparations With Grethe Holst

In this PRC Stories feature, Grethe Holst, the owner of shop, The Apron, shares her tips for setting the perfect festive table, a favourite holiday recipe and reflects upon her...

Creativity Passed Through Generations

In this PRC Stories feature, we get to know Annika Zagerled Zobel, the co-founder of the glassware brand Akua Objects. Born into a family of creatives, Annika's childhood experiences have...

Home Away From Home

In this PRC Stories feature, we get a glimpse of life in Mallorca during the off-season through Marianne Christensen's perspective and why cashmere is always a good idea to bring. Marianne...

Professional Life of Emma Stern

On set for our AW24 campaign, we had a chat with our AW24 model, Emma Stern. We talked about the balance she maintains between her multifaceted career and personal interests....

Stockholm Archipelago

In this PRC Stories feature, Anaïs Amdrup-Chamby, our Head of PR, takes us through her Swedish summer vacation in the Archipelago with her family. During this visit, both Anaïs and...

Ischia, Italy

This is the second time we've met with Line Dalgaard for a PRC feature and chat. Line is now working in the art industry - specifically as the Director of...

Healthy skin with Elina Lei

Elina Lei is a renowned and independent skin therapist, beautician, and make-up artist, as well as the founder of the clinic under her own name. With 15 years of experience...

Everyday life of Luise Vindahl

Meet Luise, a dedicated mother of 3, living in the heart of Stockholm, Sweden. Balancing life and work with her interest in women's health, being the creative mind behind Green...